Coordinator, Digital Marketing (Arts and Education)

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  • Burwood / Geelong Campus
  • Full-time (36.75 hours per week) and continuous
  • HEW 7 – $ 90,769 plus 17% superannuation

The marketing team works collaboratively with university stakeholders to deliver integrated marketing campaigns that position Deakin ahead of the pack.

Reporting to the Marketing Director, the role will manage the design, development and delivery of digital marketing initiatives such as multi-channel advertising campaigns and oversee the development of supporting assets, including the external website that contributes to the effective recruitment of potential students at Deakin University.

Primary responsibilities will include, but are not limited to:

  • Act as a coach and work with team members to facilitate growth and development by giving balanced and constructive feedback taking into account individual abilities and team performance
  • Distill fundamental problems from complex information, draw precise conclusions, and condense complex information and next steps into simple, concise terms that others can understand
  • Seek feedback on improvement opportunities from a wide range of key stakeholders and implement change through the appropriate channels, and overcome barriers to change
  • Actively seek feedback from colleagues and stakeholders on things that are working well and areas for improvement
  • Build new and productive relationships with a wide range of potential students, stakeholders or key and influential people inside and outside the University
  • Develop and implement practical and accessible solutions based on stakeholder needs
  • Strive for excellence and consult regularly with clients to clarify who needs the information, the purpose for which it is needed, the criteria for success and where and when advice and recommendations are required, with a strong service culture
  • Communicate with confidence using examples and the influencing technique most appropriate for a given situation to increase understanding and support

To be successful, you will have:

  • A degree with at least 4 years of relevant subsequent experience; Where
  • Extensive experience and management expertise in technical or administrative fields; Where
  • An equivalent combination of relevant experience and / or studies / training in digital marketing
  • Knowledge of the digital media landscape and content requirements for each media channel
  • Experience in implementing integrated campaign strategies across major digital marketing channels, optimizing and analyzing performance and reporting on campaign effectiveness
  • Experience developing creative assets across digital and social marketing channels above the line (ATL)
  • Knowledge of Adobe Creative Suite such as InDesign or Photoshop
  • Knowledge of developing digital advertising campaigns using platforms such as Facebook Ads Manager or Sizmek
  • Knowledge of project management processes for the production of photo and video assets and / or video editing capabilities

For a copy of the job description and to apply, please visit Deakin Careers.

Applications for this position close on January 18, 2022.

This role requires the incumbent to request and maintain a child labor check (see Deakin’s hiring process for details).

Please submit your updated resume and a short cover letter outlining your skills and experience for this role.

Please note that while we always accept applications from anyone interested in our roles, due to the impacts of COVID-19, we currently favor applications from those who currently have employment rights in Australia and are not affected by travel restrictions. Please see the latest updates to Australia’s immigration and border arrangements during the COVID-19 (Coronavirus) outbreak: https://covid19.homeaffairs.gov.au/

Are you ready?

Deakin is a Victorian university with a global impact. We are an agile, dynamic and innovative university committed to making a positive impact through our excellence in education, research and innovation and the contributions we make to the community at large.

We understand that our reputation has been built on the dedication and expertise of our staff and we offer a dynamic and diverse work environment with opportunities for career growth and development. We believe that a progressive and thriving culture will ensure that people choose to come and stay at Deakin and contribute to our continued success.

We value diversity and aim to create an inclusive environment that defends, embraces and respects differences. We support and encourage applications from Aboriginal and Torres Strait Islander people, as well as people of all cultures, sexual orientations and genders.


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