FPT Software strengthens its partnership with Sitecore, promoting digital marketing in Japan


Hanoi, Vietnam – (COMMERCIAL THREAD) – Vietnam’s largest IT company FPT Software has signed an agreement with leading US provider of digital experience software Sitecore, taking the partnership between the two companies to a new level. As a solutions partner, FPT Software will drive the adoption of Sitecore’s digital marketing solutions to a wider range of businesses, particularly in the Japanese market.

The move came amid growing demand for digital marketing services in Japan. The COVID-19 pandemic has underscored the importance of the digital experience for businesses of all sizes in all industries. In Japan, Sitecore has established its position as a global leader, owning content management, digital marketing and commerce solutions that help businesses optimize the digital experience during and after the pandemic. Meanwhile, digital marketing is one of the key programs of FPT Software alongside digital transformation / IT transformation, low-code, SAP, intelligent automation, etc. FPT Software has also focused heavily on Japan. With 11 offices spread across the country, the company has extensive technological expertise and in-depth knowledge of the Japanese market, which contributes more than 50% of its total overseas revenue.

The new partnership opens up opportunities for Japanese companies to leverage Sitecore solutions with implementation support from FPT Software. As part of this new partnership, FPT Software is able to connect to Sitecore’s business ecosystem with leading companies in advertising and public relations, IT consulting and services, IT software, etc. . to accelerate the deployment of digital marketing solutions for these businesses. In the near future, Vietnam’s leading IT service provider plans to promote digital marketing on the Sitecore platform for retail and e-commerce businesses, and B2B marketing for industrial customers.

FPT Software has partnered with Sitecore since 2015. The company has so far provided Sitecore solutions to some of its customers in the logistics, aviation and energy industries. FPT Software currently has six Sitecore Certified Developers. By the end of 2021, this number is expected to increase to 20. Sitecore certification validates the capabilities of FPT Software and its experts, enabling them to keep up with the evolving technologies and functionality of the Sitecore platform.

About FPT software

FPT Software is a global provider of IT technologies and services headquartered in Vietnam, with more than $ 500 million in revenue and 18,000 employees in 26 countries. As a pioneer of digital transformation, the company provides world-class services in smart factories, digital platforms, RPA, AI, IoT, cloud, AR / VR, BPO, etc. He has served over 700 clients around the world, of which 100 are Fortune Global 500 companies in the automotive, banking and finance, logistics and transportation, utilities, and more industries. For more information, please visit www.fpt-software.com.


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