Movers & Shakers 8/9/2022 – Vancouver Business Journal

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MIKE BARRET

MIKE BARRET

Cozera, the leader in low-code/no-code identity authentication technology, announced the appointment of Mike Barrett as Chief Executive Officer. Reporting to the Board of Directors, Barrett will join founder, Abrar Ahmed, and his team to grow the business and expand into new markets. As President of Cozera, Ahmed will focus on product development, business development and thought leadership. Both executives will remain on the board.

Barrett will help the company enter new vertical markets, including community banking and healthcare, industries where customer identity fraud and account takeover are growing rapidly. Barrett’s responsibilities include leading go-to-market planning and execution as well as operational leadership and investor relations.

“Mike has a proven track record leading fast-growing technology companies. As founder and former CEO of Unosquare, he helped grow this company from a few local employees to nearly 1,000 employees in five countries,” said Ahmed. “We will continue to build a high-performing management team to help us expand into new markets and increase the value of technology for our customers.”

Barrett joins Cozera after nearly 30 years leading sales and marketing with technology companies such as TCS, Xavient and Centerlogic. Most recently, he served for 10 years as co-founder and CEO of Unosquare.

“My wife, Donna, and I were the first investors in Cozera and fully believe in the company’s ability to end account takeover fraud for credit unions, banks and fintechs. “, Barrett said. “I also see this technology solving real fraud problems in healthcare and the mortgage industry, among others.”

Barrett is an active investor in technology startups and a founding member of TiE Oregon.

ALYN RIVERA VIDALS

Alyn Rivera Vidals joined Workforce Southwest Washington (WSW) as a paid summer intern.

ALYN RIVERA VIDALS

Rivera Vidals is a senior student at Washington State University in Vancouver (WSUV) studying human development and pursuing a minor in Spanish and a certificate in case management and administration. She will graduate in May 2023 and hopes to work with community groups supporting young adults in Southwest Washington. She brings her expertise in engaging and facilitating young adults from her previous roles as a peer mentor and ambassador at WSUV.

Rivera Vidals has also served on the Associated Student Judicial Council and has leadership and event planning strengths and a people-centered nature. During her 200-hour internship with WSUV’s Future Leaders Project, Rivera Vidals will learn about grant writing, grant research, working with youth and young adults, and shadowing grant staff. WSW.

The Future Leaders Project (FLP) places students from historically underrepresented communities in paid summer internships, providing opportunities for growth and professional development. FLP is an initiative of Workforce Southwest Washington (WSW), the Columbia River Economic Development Council (CREDC), and Washington State University Vancouver (WSUV).

Michael Cortez

Digital marketing agency Webfor has named marketing manager Michael Cortez as a new partner.

Michael Cortez

Cortez joined Webfor in 2020, bringing with him a Bachelor of Commerce degree from Southern New Hampshire University and nearly two decades of marketing, coding, and SEO experience.

Its impact on Webfor was immediate.

Beginning his Webfor career as an SEO specialist, Cortez was promoted to Marketing Manager in August 2021.

In addition to his work at Webfor, Cortez has proven himself to be a thought leader who takes a proactive approach to sharing knowledge with fellow professionals in the marketing community. In fact, he just recently attended a SEMpdx event where he discussed the impending industry changes and challenges with the next generation of Google Analytics (GA4).

Cortez also enjoys speaking at Washington State University’s Carson College of Business to help educate students about digital marketing.

“I am extremely grateful to work for such an incredible organization that empowers its team, helps them grow and reach new heights,” Cortez said. “Webfor’s culture is simply the best. I feel honored to be named a partner at Webfor; it’s the opportunity of a lifetime. I feel so fulfilled by the work we do every day to help create positive ripple effects in the Vancouver community and beyond.

Cortez is originally from Fort Bragg, California, but now lives in Vancouver. Webfor made him a partner because of his outstanding work, continued growth, and focus on finding solutions to marketing and branding challenges faced by Webfor clients.

And as Cortez grows, so does Webfor. His partner status reflects his always optimistic approach to problem solving and his proactive commitment to helping his Webfor colleagues achieve their own professional and personal goals.

When away from the office, Cortez enjoys exploring the Pacific Northwest with his wife and two children.

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